REVIEWS
Let customers speak for us
Let me start with saying, when I first received this oil I didn't think I would care for it all that much. It didn't smell bad but it didn't/and doesn't smell like something I would love while it is in the bottle. Now, here's the kicker. Out of any beard product I have tried (many!) this one changes the most from bottle to application. Once I put it in-beard it was like night and day. It opened up the scents that I imagined when I read the description and decided to order and then goes beyond what I ever expected. This is my favorite scent that I've tried. It is also my wife's favorite. Now, if you aren't into tropical/ish type of stuff then I would probably play it safe and go with a scent that is described as more of what you're into. I happen to like all type...unscented, cologne style, and just about every other genre or subcategory or whatnot and again, this is my favorite. I highly, very highly, recommend this product! Also, if you've never tried True North do not hesitate. I have become a bit biased as they have become my favorite company but you'd do well to try it out at least. The three products that I personally use are their beard oils, beard butters, and their solid beard wash bars. I will use the liquid form if need be because they are outstanding products but I do prefer the solid beard wash bars. On those I go for Wicked Citrus. Anyway, try em out/try this out. 10/10
North Crew!
A great cologne scent. I really like the herbal and citrus prominent upfront scent. A mild scent that wears well throughout the day and leaves a slight fragrance into the evening. Oil goes on well and hydrates the skin.
WOW! Tera knows my scent preferences pretty well so she recommended Gratitude to me and boy am i lad she did!! The vanilla and Carmel are done with absolute perfection here! The chestnut somehow makes the caramel and vanilla even more creamy in a mysterious way, truly something special here! This is a cooler weather scent for sure but if pulled off right, this can be worn in the hotter months! You can 100% dress the scent up! f this scent had a rum/boozy note, this would be a top 3 scent of mine from TNBC! 9.75/10 with a Puddles seal of approval!⭐
What I like most about True North's bar soap is that it's a perfect blend of cleaning and gentleness. It leaves you squeaky clean, but doesn't irritate my wife's sensitive skin. Recommend!
A great scent that is not overly sweet. TNBC's butter is great and makes my beard soft and manageable.
As always, another winner from TNBC! Cherry can be scary as it can be too sweet or artificial smelling. Not the case with The Grail! The cherry is darker and less sweet than you'd expect, and the woodsy elements bring a deepness to it that is really pleasant on the nose. Duration is great and it will easily last most of the day, yet it's not overpowering. All in all, it's a great combo of everything I like in an oil. Definitely recommend!
TNBC balm is the best on the market in my opinion. Nice light hold, it’s like their famous butter, with a bit of hold to it. Everlong is a classic, clean barbershop scent. Lasts 12 hrs for me.
Cowabunga Beard Oil is summer in a bottle. It opens with a smooth burst of coconut and tropical fruit, riding a mellow wave of creamy sweetness that feels straight off a beach boardwalk. The scent is light but lasts, and the oil itself sinks in quickly—no greasy residue, just a soft, healthy beard that smells like sunshine. Whether you're poolside or just want to smell like you are, Cowabunga brings the good vibes.
Doughbuster Beard Oil is pure indulgence for your beard—sweet, warm, and nostalgic. The scent hits like fresh donuts straight from a bakery, with rich vanilla glaze and soft pastry notes that linger without overwhelming. The oil itself absorbs cleanly and leaves the beard feeling conditioned, smooth, and touchably soft. It’s a comforting, feel-good scent that brings personality to your grooming routine while still delivering top-tier nourishment.
True North Beard Co.’s Frankenbarry Beard Oil delivers a highly creative scent mash-up: juicy Maine blueberries meet warm pumpkin spice in an autumn-inspired aroma that’s fun yet refined. A few drops melt into a lightly damp beard, nourishing the hair and skin beneath without any oily residue. The scent lingers naturally throughout the day—memorable but not overwhelming. If you want seasonal flair with real conditioning performance, this oil is a standout.
Sunset Key Beard Oil channels pure summer energy in a bottle: bright, citrusy, and clean. Its medium-strength fragrance, combined with True North’s all-natural oil blend, softens, hydrates, and tames beards with minimal product footprint. Ideal for warmer seasons or anyone who loves crisp, refreshing aromas in their grooming routine.
The Viking Blend Beard Oil by True North Beard Co. evokes crisp fall mornings—crunchy apple mingled with spicy cinnamon warmth. A few drops melt into a lightly damp beard, hydrating and softening while leaving a refined, lasting aroma. The medium-bodied formula absorbs cleanly, softening hair without greasiness and keeping flyaways in check throughout the day.
The Headless Horseman Beard Oil from True North Beard Co. is like wearing a brisk autumn scene in your beard—caramel‑sweet pumpkin aromas fused with marshmallow fluff and a grounding earthy finish. A few drops melt into a lightly damp beard, hydrating both hair and skin while leaving no oily residue. My beard felt softer and easier to manage; flyaways stayed tucked in, and the scent lingered gently throughout the day. It’s nostalgic, cozy grooming with noticeable results—perfect if you’re chasing big autumn vibes without sacrificing performance.
